Are you trying to figure out how to translate engaging supporters on social media like Twitter and Facebook into donations? Do you want to learn how to motivate more people to donate on your website? Many nonprofit organizations struggle to attract new donors and sponsors from their online fundraising efforts. In this session, Aaron Long will explain what people are looking for online and what will make them take action and donate on your website. He will share best practices and real examples from his work with nonprofits successfully using web marketing in combination with their social media, email newsletters, and offline efforts to drive donations. You’ll come away with ideas and tips you can start implementing right away to improve your online fundraising.

2013 PACER Center webinar